{"id":33854,"date":"2025-04-07T01:32:54","date_gmt":"2025-04-07T05:32:54","guid":{"rendered":"https:\/\/consentidosocial.com\/?p=33854"},"modified":"2025-04-07T01:32:54","modified_gmt":"2025-04-07T05:32:54","slug":"santo-domingo-motors-busca-aportar-a-reducir-siniestralidad-vial","status":"publish","type":"post","link":"https:\/\/consentidosocial.com\/en\/2025\/04\/07\/santo-domingo-motors-busca-aportar-a-reducir-siniestralidad-vial\/","title":{"rendered":"Santo Domingo Motors busca aportar a reducir siniestralidad vial"},"content":{"rendered":"<p><b>Santo Domingo, Dominican Republic.-<\/b> Santo Domingo Motors (SDM) y su marca Chevrolet, iniciaron la \u00abNight Signals\u00bb, una campa\u00f1a que transforma las vallas publicitarias de esta marca de veh\u00edculos en se\u00f1ales de tr\u00e1nsito reflectivas.<\/p>\n<blockquote><p>Estas se iluminan en la oscuridad, proporcionando una mejor visibilidad a los conductores en las carreteras con poca o ninguna iluminaci\u00f3n.<\/p><\/blockquote>\n<p><span class=\"dropcap dropcap2\"><strong><span style=\"color: #ff0000;\">L<\/span><\/strong><\/span>a iniciativa de la empresa automotriz es realizada en colaboraci\u00f3n con el Instituto Nacional de Tr\u00e1nsito y Transporte Terrestre (Intrant) y el Ministerio de Obras P\u00fablicas, implement\u00e1ndose primero en las autopistas Duarte y del Este, dos de las v\u00edas m\u00e1s importantes y con m\u00e1s altos \u00edndices de siniestralidad vial.<\/p>\n<blockquote class=\"td_quote td_quote_right\"><p>Cuenta la labor creativa de la agencia Ogilvy Dominicana, el respaldo estrat\u00e9gico de Advanced Media Center (AMC), el apoyo de la empresa de publicidad exterior Color\u00edn y el trabajo audiovisual de Panamericana Films.<\/p><\/blockquote>\n<p>Seg\u00fan las estad\u00edsticas, entre el 25 y el 30 por ciento de las muertes por accidentes de tr\u00e1nsito en la Rep\u00fablica Dominicana ocurren en la autopista Duarte, que registr\u00f3 en el 2024 m\u00e1s de 338 incidentes, lo que la convierte en la v\u00eda con mayor n\u00famero de siniestros del pa\u00eds.<\/p>\n<blockquote><p>El gerente comercial de Santo Domingo Motors para Chevrolet, Ricardo Torres, explic\u00f3 que \u00abNight Signals\u00bb utiliza un vinil reflectivo especial que es pr\u00e1cticamente invisible durante el d\u00eda, pero que \u201ccobra vida\u201d por la noche al ser iluminado por los faros de los veh\u00edculos.<\/p>\n<hr \/>\n<p>El EJECUTIVO AUTOMOTRIZ INVIT\u00d3 A OTRAS MARCAS A UNIRSE A ESTA INICIATIVA.<\/p>\n<hr \/>\n<\/blockquote>\n<p><span class=\"dropcap dropcap2\"><strong><span style=\"color: #ff0000;\">D<\/span><\/strong><\/span>e su lado, la gerente de comunicaciones de Santo Domingo Motors, Paola Soto, resalt\u00f3 el compromiso de esa empresa con la seguridad vial.<\/p>\n<blockquote class=\"td_quote_box td_box_center\"><p>Mientras que la coordinadora de mercadeo de Chevrolet Dominicana, Mar\u00eda Teresa Souffront, expres\u00f3 su entusiasmo por la iniciativa, y precis\u00f3 que \u201cbuscamos transformar la seguridad vial en el pa\u00eds, garantizando una mayor cantidad de se\u00f1ales de tr\u00e1nsito visibles incluso en las condiciones m\u00e1s oscuras\u00bb.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Santo Domingo, Rep\u00fablica Dominicana.- Santo Domingo Motors (SDM) y su marca Chevrolet, iniciaron la \u00abNight Signals\u00bb, una campa\u00f1a que transforma las vallas publicitarias de esta marca de veh\u00edculos en se\u00f1ales de tr\u00e1nsito reflectivas. Estas se iluminan en la oscuridad, proporcionando una mejor visibilidad a los conductores en las carreteras con poca o ninguna iluminaci\u00f3n. La [&hellip;]<\/p>\n","protected":false},"author":213,"featured_media":33855,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-33854","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coctel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Santo Domingo Motors busca aportar a reducir siniestralidad vial - Con Sentido Social<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/consentidosocial.com\/en\/2025\/04\/07\/santo-domingo-motors-busca-aportar-a-reducir-siniestralidad-vial\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Santo Domingo Motors busca aportar a reducir siniestralidad vial - Con Sentido Social\" \/>\n<meta property=\"og:description\" content=\"Santo Domingo, Rep\u00fablica Dominicana.- Santo Domingo Motors (SDM) y su marca Chevrolet, iniciaron la \u00abNight Signals\u00bb, una campa\u00f1a que transforma las vallas publicitarias de esta marca de veh\u00edculos en se\u00f1ales de tr\u00e1nsito reflectivas. 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