{"id":37696,"date":"2026-05-08T08:53:07","date_gmt":"2026-05-08T12:53:07","guid":{"rendered":"https:\/\/consentidosocial.com\/?p=37696"},"modified":"2026-05-08T08:54:30","modified_gmt":"2026-05-08T12:54:30","slug":"asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa","status":"publish","type":"post","link":"https:\/\/consentidosocial.com\/en\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/","title":{"rendered":"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa"},"content":{"rendered":"<p><strong>Santo Domingo, Dominican Republic. \u2013<\/strong> La Asociaci\u00f3n Profesional de Directores de Comunicaci\u00f3n de la Rep\u00fablica Dominicana (ASODIRCOM), en alianza con Engage-Morillas, resaltaron la importancia de la inteligencia artificial durante un conversatorio enfocado en los retos y oportunidades de la gesti\u00f3n de la reputaci\u00f3n en entornos digitales.<\/p>\n<blockquote><p>La actividad reuni\u00f3 a socios del gremio y profesionales del sector para analizar c\u00f3mo las nuevas tecnolog\u00edas est\u00e1n transformando la percepci\u00f3n p\u00fablica de las organizaciones y la toma de decisiones de sus p\u00fablicos de inter\u00e9s.<\/p><\/blockquote>\n<p><span class=\"dropcap dropcap2\"><strong><span style=\"color: #000000;\">E<\/span><\/strong><\/span>ste encuentro forma parte de una serie de iniciativas estrat\u00e9gicas impulsadas por ASODIRCOM, orientadas a la actualizaci\u00f3n continua de sus miembros y al fortalecimiento del ejercicio profesional de la comunicaci\u00f3n corporativa en el pa\u00eds.<\/p>\n<blockquote class=\"td_quote_box td_box_center\"><p><em>\u201cEn un entorno donde la inteligencia artificial est\u00e1 redefiniendo la velocidad, el alcance y la forma en que se construyen las narrativas sobre las marcas, el rol del dircom adquiere una dimensi\u00f3n cada vez m\u00e1s estrat\u00e9gica en la gesti\u00f3n de la reputaci\u00f3n. Desde ASODIRCOM, buscamos dotar a nuestros miembros de herramientas estrat\u00e9gicas para analizar su huella digital, anticipar riesgos y gestionar la reputaci\u00f3n con agilidad, \u00e9tica y visi\u00f3n de futuro, promoviendo el uso de la tecnolog\u00eda como aliada de la transparencia corporativa\u201d,<\/em> afirm\u00f3 Gloria Zacar\u00edas, presidenta de ASODIRCOM y gerente de Comunicaciones de EGE Haina.<\/p><\/blockquote>\n<p><span class=\"dropcap dropcap2\"><strong><span style=\"color: #000000;\">D<\/span><\/strong><\/span>urante el conversatorio, Pedro Miguel Casado, socio de Morillas y CEO LATAM, explic\u00f3 que la reputaci\u00f3n corporativa ya no se construye solo en la mente de las personas, sino adem\u00e1s en en la memoria de las m\u00e1quinas, las que est\u00e1n condicionando decisiones de compra, de inversi\u00f3n y de talento antes de que la compa\u00f1\u00eda sepa que se est\u00e1 jugando algo.<\/p>\n<blockquote><p>\u00abLa pregunta para un CEO ya no es si su marca aparece en los buscadores, sino con qu\u00e9 narrativa, con qu\u00e9 autoridad y frente a qu\u00e9 competidores se la describe cuando un cliente, un inversor o un regulador le pregunta a la IA. Quien no tenga esa respuesta sobre la mesa est\u00e1 delegando una parte cr\u00edtica de su reputaci\u00f3n\u00bb, afirm\u00f3.<\/p><\/blockquote>\n<p>Para Casado el reto para las empresas ya no se limita a medir su reputaci\u00f3n, sino a gobernarla de forma activa dentro de los ecosistemas de inteligencia artificial.<\/p>\n<blockquote class=\"td_quote_box td_box_center\"><p>Present\u00f3 una metodolog\u00eda innovadora para medir y comprender c\u00f3mo los motores de inteligencia artificial interpretan a las empresas. Este enfoque permite analizar de forma estructurada la huella digital de las organizaciones en ecosistemas de IA, identificando patrones de contenido, narrativas dominantes y posibles distorsiones que impactan su reputaci\u00f3n.<\/p><\/blockquote>\n<p><span class=\"dropcap dropcap2\"><strong><span style=\"color: #000000;\">A<\/span> <\/strong><\/span>trav\u00e9s de estos espacios, llamados Coffee and Talks, ASODIRCOM busca mantener a los directores corporativos a la vanguardia frente a las nuevas tecnolog\u00edas y tendencias globales, dot\u00e1ndolos de informaci\u00f3n de alto valor que les permita realizar una gesti\u00f3n reputacional cada vez m\u00e1s efectiva, \u00e9tica y adaptada a los desaf\u00edos del mercado actual.<\/p>","protected":false},"excerpt":{"rendered":"<p>Santo Domingo, Rep\u00fablica Dominicana. \u2013 La Asociaci\u00f3n Profesional de Directores de Comunicaci\u00f3n de la Rep\u00fablica Dominicana (ASODIRCOM), en alianza con Engage-Morillas, resaltaron la importancia de la inteligencia artificial durante un conversatorio enfocado en los retos y oportunidades de la gesti\u00f3n de la reputaci\u00f3n en entornos digitales. La actividad reuni\u00f3 a socios del gremio y profesionales [&hellip;]<\/p>\n","protected":false},"author":213,"featured_media":37697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-37696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-placeres"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa - Con Sentido Social<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/consentidosocial.com\/en\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa - Con Sentido Social\" \/>\n<meta property=\"og:description\" content=\"Santo Domingo, Rep\u00fablica Dominicana. \u2013 La Asociaci\u00f3n Profesional de Directores de Comunicaci\u00f3n de la Rep\u00fablica Dominicana (ASODIRCOM), en alianza con Engage-Morillas, resaltaron la importancia de la inteligencia artificial durante un conversatorio enfocado en los retos y oportunidades de la gesti\u00f3n de la reputaci\u00f3n en entornos digitales. La actividad reuni\u00f3 a socios del gremio y profesionales [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/consentidosocial.com\/en\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/\" \/>\n<meta property=\"og:site_name\" content=\"Con Sentido Social\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-08T12:53:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-08T12:54:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/consentidosocial.com\/wp-content\/uploads\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png\" \/>\n\t<meta property=\"og:image:width\" content=\"975\" \/>\n\t<meta property=\"og:image:height\" content=\"650\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Redacci\u00f3n Consentidosocial\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redacci\u00f3n Consentidosocial\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/\"},\"author\":{\"name\":\"Redacci\u00f3n Consentidosocial\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/#\\\/schema\\\/person\\\/63a427dba4c2ae7cf5b2e432b1f7b797\"},\"headline\":\"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa\",\"datePublished\":\"2026-05-08T12:53:07+00:00\",\"dateModified\":\"2026-05-08T12:54:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/\"},\"wordCount\":525,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/consentidosocial.com\\\/wp-content\\\/uploads\\\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png\",\"articleSection\":[\"Placeres\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/\",\"url\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/\",\"name\":\"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa - Con Sentido Social\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/consentidosocial.com\\\/wp-content\\\/uploads\\\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png\",\"datePublished\":\"2026-05-08T12:53:07+00:00\",\"dateModified\":\"2026-05-08T12:54:30+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/#\\\/schema\\\/person\\\/63a427dba4c2ae7cf5b2e432b1f7b797\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#primaryimage\",\"url\":\"https:\\\/\\\/consentidosocial.com\\\/wp-content\\\/uploads\\\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png\",\"contentUrl\":\"https:\\\/\\\/consentidosocial.com\\\/wp-content\\\/uploads\\\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png\",\"width\":975,\"height\":650,\"caption\":\"Vera Nova, Stella Le\u00f3n, Gloria Zacar\u00edas, Alicia Puello, Jonathan Abreu, Pedro Casado e Ivanna Read.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/2026\\\/05\\\/08\\\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/\",\"name\":\"Con Sentido Social\",\"description\":\"Revista Digital\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/#\\\/schema\\\/person\\\/63a427dba4c2ae7cf5b2e432b1f7b797\",\"name\":\"Redacci\u00f3n Consentidosocial\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/consentidosocial.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Logo-CSS-mask-03-150x150.jpg\",\"url\":\"https:\\\/\\\/consentidosocial.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Logo-CSS-mask-03-150x150.jpg\",\"contentUrl\":\"https:\\\/\\\/consentidosocial.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Logo-CSS-mask-03-150x150.jpg\",\"caption\":\"Redacci\u00f3n Consentidosocial\"},\"description\":\"Disfrutamos compartir historias, experiencias, sue\u00f1os y proyectos. Informamos, educamos y entretenemos a trav\u00e9s de un contenido veraz, actual, \u00fatil, positivo y variado, reflejo del dinamismo de una sociedad llena de alegr\u00eda, cultura, historia y valores\",\"url\":\"https:\\\/\\\/consentidosocial.com\\\/en\\\/author\\\/redaccion\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa - Con Sentido Social","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/consentidosocial.com\/en\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/","og_locale":"en_US","og_type":"article","og_title":"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa - Con Sentido Social","og_description":"Santo Domingo, Rep\u00fablica Dominicana. \u2013 La Asociaci\u00f3n Profesional de Directores de Comunicaci\u00f3n de la Rep\u00fablica Dominicana (ASODIRCOM), en alianza con Engage-Morillas, resaltaron la importancia de la inteligencia artificial durante un conversatorio enfocado en los retos y oportunidades de la gesti\u00f3n de la reputaci\u00f3n en entornos digitales. La actividad reuni\u00f3 a socios del gremio y profesionales [&hellip;]","og_url":"https:\/\/consentidosocial.com\/en\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/","og_site_name":"Con Sentido Social","article_published_time":"2026-05-08T12:53:07+00:00","article_modified_time":"2026-05-08T12:54:30+00:00","og_image":[{"width":975,"height":650,"url":"https:\/\/consentidosocial.com\/wp-content\/uploads\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png","type":"image\/png"}],"author":"Redacci\u00f3n Consentidosocial","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Redacci\u00f3n Consentidosocial","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#article","isPartOf":{"@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/"},"author":{"name":"Redacci\u00f3n Consentidosocial","@id":"https:\/\/consentidosocial.com\/en\/#\/schema\/person\/63a427dba4c2ae7cf5b2e432b1f7b797"},"headline":"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa","datePublished":"2026-05-08T12:53:07+00:00","dateModified":"2026-05-08T12:54:30+00:00","mainEntityOfPage":{"@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/"},"wordCount":525,"commentCount":0,"image":{"@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#primaryimage"},"thumbnailUrl":"https:\/\/consentidosocial.com\/wp-content\/uploads\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png","articleSection":["Placeres"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/","url":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/","name":"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa - Con Sentido Social","isPartOf":{"@id":"https:\/\/consentidosocial.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#primaryimage"},"image":{"@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#primaryimage"},"thumbnailUrl":"https:\/\/consentidosocial.com\/wp-content\/uploads\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png","datePublished":"2026-05-08T12:53:07+00:00","dateModified":"2026-05-08T12:54:30+00:00","author":{"@id":"https:\/\/consentidosocial.com\/en\/#\/schema\/person\/63a427dba4c2ae7cf5b2e432b1f7b797"},"breadcrumb":{"@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#primaryimage","url":"https:\/\/consentidosocial.com\/wp-content\/uploads\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png","contentUrl":"https:\/\/consentidosocial.com\/wp-content\/uploads\/Vera-Nova-Stella-Leon-Gloria-Zacarias-Alicia-Puello-Jonathan-Abreu-Pedro-Casado-e-Ivanna-Read.png","width":975,"height":650,"caption":"Vera Nova, Stella Le\u00f3n, Gloria Zacar\u00edas, Alicia Puello, Jonathan Abreu, Pedro Casado e Ivanna Read."},{"@type":"BreadcrumbList","@id":"https:\/\/consentidosocial.com\/2026\/05\/08\/asodircom-y-engage-morillas-analizan-el-impacto-de-la-inteligencia-artificial-en-la-gestion-de-la-reputacion-corporativa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/consentidosocial.com\/en\/"},{"@type":"ListItem","position":2,"name":"ASODIRCOM y Engage-Morillas analizan el impacto de la inteligencia artificial en la gesti\u00f3n de la reputaci\u00f3n corporativa"}]},{"@type":"WebSite","@id":"https:\/\/consentidosocial.com\/en\/#website","url":"https:\/\/consentidosocial.com\/en\/","name":"With a Social Purpose","description":"Digital Magazine","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/consentidosocial.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/consentidosocial.com\/en\/#\/schema\/person\/63a427dba4c2ae7cf5b2e432b1f7b797","name":"Consentidosocial Editorial Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/consentidosocial.com\/wp-content\/uploads\/2022\/02\/Logo-CSS-mask-03-150x150.jpg","url":"https:\/\/consentidosocial.com\/wp-content\/uploads\/2022\/02\/Logo-CSS-mask-03-150x150.jpg","contentUrl":"https:\/\/consentidosocial.com\/wp-content\/uploads\/2022\/02\/Logo-CSS-mask-03-150x150.jpg","caption":"Redacci\u00f3n Consentidosocial"},"description":"Disfrutamos compartir historias, experiencias, sue\u00f1os y proyectos. Informamos, educamos y entretenemos a trav\u00e9s de un contenido veraz, actual, \u00fatil, positivo y variado, reflejo del dinamismo de una sociedad llena de alegr\u00eda, cultura, historia y valores","url":"https:\/\/consentidosocial.com\/en\/author\/redaccion\/"}]}},"_links":{"self":[{"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/posts\/37696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/users\/213"}],"replies":[{"embeddable":true,"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/comments?post=37696"}],"version-history":[{"count":2,"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/posts\/37696\/revisions"}],"predecessor-version":[{"id":37699,"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/posts\/37696\/revisions\/37699"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/media\/37697"}],"wp:attachment":[{"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/media?parent=37696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/categories?post=37696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/consentidosocial.com\/en\/wp-json\/wp\/v2\/tags?post=37696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}